Are you a professional painter or artist? Do you want a platform where you can showcase and sell your work pieces? Art galleries and exhibitions are the most conventional ways that can help you get recognition and people are ready to pay higher prices to buy artistic stuff.
However, the COVID-19 pandemic has changed the entire scenario. People are avoiding public events and exhibitions to prevent the spread of this lethal virus. Now, artists are also leveraging social media platforms to promote their work.
Instagram is one of the most powerful platforms where you connect interested people or community and sell your painting in a few clicks. Getting more potential followers and turning a normal instagram feed into another revenue stream requires a lot of precision and proper strategies.
You can attract more followers and generates sales by keeping the following tips in mind.
Use the Instagram to the fullest by posting high-quality images of your work. Always remember that your social media account represents your personality, creativity and work style. Blurry, badly-captured good piece of art won’t help you attract people.
If anybody wants to buy art from you, he or she will look into your posts before making the final decision. So, focus on a clean background, high pixel and natural light to capture your artwork. Try to use sunlight when posting your paintings.
Many professional art schools in Brisbane, QLD encourages their students to learn marketing tactics to promoting their artwork. Branding is one of the important concepts. You can use Instagram to represent your work as a brand. It means posting images about different concepts, but using the same style. This can create a magic and attract those who understand who you are and what you create.
You can use any of these elements to set yourself apart:
Focus on branding aspect and allow buyers to feel connected with your art. Using language, hashtag and filter can help you define your unique style.
Content is a king in digital marketing. Social media platforms also pay attention to unique, crisp and informative content. You can stream revenue from your Instagram account if you start posting captivating content.
When people in Brisbane are wowed by your artwork on Instagram, they start following you and share it with others. This can expand your network and help you sell more work in no time.
Hashtags are the roadmaps that can help you reach the destination if you properly follow them. They make your posts visible on the platform and make searching easier. This is one of the best ways to grow your followers.
However, you need to do a proper research and find out some relevant hashtags that can work wonders for you. After that, look for artists in Brisbane who boast a large following and can handle this aspect. Check out their profiles and see how they are using hashtags and how many in one post. This will give you an idea and make your work a lot easier.
Keep a list of best hashtags with you and use relevant ones in your posts.
Social media marketers believe that consistency can help you increase the number of followers and generate higher profits. Instead of posting randomly, it is benefits to post one or two times a day. Plus, keep it regular as much as possible. You can post one image every day to keep followers engaged.
Posting a picture of your art without any caption won’t help you attract new followers. You need to be creative when writing captions. Use relevant, engaging and quality captions that can define your artwork in the best possible way. Writing story behind that particular painting or your efforts behind any specific art piece can connect more. So, add some emotional value to your posts using captivating captions.
These are some of the important tricks and tricks that will improve your visibility on Instagram and help you sale your artwork quickly and effortlessly. You can also explore more about best art services in Queensland to upgrade your artistic skills before generating money.